來贊達

**Lazada Group**
公司类型	私人公司
成立	2012年3月27日，8年前
總部	新加坡
業務範圍	國際
持有者	阿里巴巴集團
创始人	Maximilian Bittner, Rocket Internet
代表人物	彭蕾（執行董事）; Pierre Poignant（CEO）
产业	電子商務
服务	在線購物
员工	8,000+
网址	www.lazada.com
Alexa排名	▲ 36,775（2018年9月）

來贊達（Lazada Group）是2012年成立的一家電子商務公司^[5]^[6]，在東南亞經營網上購物平台，2016年被阿里巴巴收購。2018年時它是東南亞最大的電商。^[7]

歷史[编辑]

卡布堯的來贊達倉庫

它在火箭网的支持下，由马克西米兰·比特納（Maximilian Bittner）於2012年成立^[8]^[9]，目的是建立一個東南亞版的亞馬遜公司^[10]。

2016年4月，阿里巴巴集團宣佈將收購來贊達的股份^[11]，2017年6月，阿里巴巴將來贊達的股份增持至83%（原為51%）^[12]。2018年3月，阿里巴巴又在該公司投入了20億美元，並將公司CEO替換為彭蕾^[13]。2018年12月，皮埃爾·普瓦尼昂（Pierre Poignant）接任CEO，而彭蕾則成為執行董事。^[3]

參考文獻[编辑]

^ Ansuya Harjani. Meet the man behind the ‘Amazon of Southeast Asia’. CNBC. 17 April 2014 [30 November 2019].
^ Avantika Chilkoti. Rocket satellite Lazada gains altitude. Financial Times. 28 July 2015 [30 November 2019].
^ ^3.0 ^3.1 Lazada veteran Pierre Poignant is replacing Lucy Peng as CEO. The Star Malaysia). 13 December 2018 [14 December 2018].
^ lazada.com Site Info. Alexa Internet. [19 September 2018].
^ Ansuya Harjani. Meet the man behind the ‘Amazon of Southeast Asia’. CNBC. 17 April 2014 [30 November 2019].
^ Avantika Chilkoti. Rocket satellite Lazada gains altitude. Financial Times. 28 July 2015 [30 November 2019].
^ Sea's loss widens on investment in Shopee e-commerce platform. Business Times Singapore. 23 August 2018.
^ Ansuya Harjani. Meet the man behind the ‘Amazon of Southeast Asia’. CNBC. 17 April 2014 [30 November 2019].
^ Avantika Chilkoti. Rocket satellite Lazada gains altitude. Financial Times. 28 July 2015 [30 November 2019].
^ Ingrid Lunden. Samwers’ Online Shopping Mall Lazada Gets $40M From Shareholder Kinnevik To Push The Amazon Model In International. TechCrunch. 12 November 2012.
^ Lulu Yilun Chen and Selina Wang, "Alibaba Expands in Southeast Asia With $1 Billion Lazada Deal", Bloomberg News, 12 April 2016
^ Russell, Jon. Alibaba ups its stake in International’s Lazada with $1 billion investment. TechCrunch. [20 December 2017].
^ Alibaba doubles down on Lazada with fresh $2B investment and new CEO – TechCrunch. techcrunch. [19 March 2018].

外部連接[编辑]

官方网站

[1] Ansuya Harjani. Meet the man behind the ‘Amazon of Southeast Asia’. CNBC. 17 April 2014 [30 November 2019].

[2] Avantika Chilkoti. Rocket satellite Lazada gains altitude. Financial Times. 28 July 2015 [30 November 2019].

[P-3] 3.0 ^3.1 Lazada veteran Pierre Poignant is replacing Lucy Peng as CEO. The Star Malaysia). 13 December 2018 [14 December 2018].

[4] zada.com Site Info. Alexa Internet. [19 September 2018].

[5] Ansuya Harjani. Meet the man behind the ‘Amazon of Southeast Asia’. CNBC. 17 April 2014 [30 November 2019].

[6] Avantika Chilkoti. Rocket satellite Lazada gains altitude. Financial Times. 28 July 2015 [30 November 2019].

[7] Sea's loss widens on investment in Shopee e-commerce platform. Business Times Singapore. 23 August 2018.

[8] Ansuya Harjani. Meet the man behind the ‘Amazon of Southeast Asia’. CNBC. 17 April 2014 [30 November 2019].

[9] Avantika Chilkoti. Rocket satellite Lazada gains altitude. Financial Times. 28 July 2015 [30 November 2019].

[10] Ingrid Lunden. Samwers’ Online Shopping Mall Lazada Gets $40M From Shareholder Kinnevik To Push The Amazon Model In International. TechCrunch. 12 November 2012.

[11] Lulu Yilun Chen and Selina Wang, "Alibaba Expands in Southeast Asia With $1 Billion Lazada Deal", Bloomberg News, 12 April 2016

[12] Russell, Jon. Alibaba ups its stake in International’s Lazada with $1 billion investment. TechCrunch. [20 December 2017].

[13] Alibaba doubles down on Lazada with fresh $2B investment and new CEO – TechCrunch. techcrunch. [19 March 2018].

[1]

[2]

[3]

[4]

[5]

[6]

[7]

[8]

[9]

[10]

[11]

[12]

[13]

來贊達

歷史[编辑]

參考文獻[编辑]

外部連接[编辑]

导航菜单

搜索